Keeping your partners informed has never been easier. With Introw’s announcements, you can effortlessly share updates, product launches, webinars, or blog posts—automatically or manually—directly in their partner portal, via email, or through Slack.
Say goodbye to the hassle of chasing partners for updates: our AI-powered feature generates announcements in seconds, letting you keep your partners up to date on autopilot. Track engagement in real time and see exactly who’s reading, clicking, and interacting, so you can measure impact and optimize communication.
The result? Faster time-to-value, stronger partner relationships, and a seamless way to keep your product or service top of mind—without lifting a finger.
What is an announcement?
Announcements are an effective way to keep your partners informed and ensure your product or service remains top of mind. With Introw, you can create multiple announcements to share updates with your partners, showcase them in their partner portal, and engage them further through email or Slack notifications.
You can leverage Introw's AI to automatically generate announcements from a blog post, webinar, or product update prompt.
Create an announcement
By using the AI announcement generator you can craft your announcement at ease based on a predefined prompt to create an announcement as a blogpost, to announce a webinar or to send one as product update. In case you want to create an announcement form scratch, you can do this as well.
Watch the video below ⬇️ that demonstrates how you can create an announcement based on a blogpost and send it to your partners in a few clicks
Configure your announcement
Send from: You can choose who will be shown as the sender of your announcements. This can done by a specific person (like head of partner marketing) or dynamically based on the corresponding Partner Manager of the partner that is receiving the announcement.
Audience: Select which partners the announcement applies to.
Assign Replies To: You can choose who will be informed from partner replies in your announcements. These replies can be a addressed to a specific person or dynamically to the corresponding Partner Manager of the partner that is replying.
Thumbnail (optional): Add an appealing preview to grab your partner’s attention when they visit their portal.
Audience: Select which partners the announcement applies to.
Pop-up: Choose to display an in-app message when your partner visits their room
In case you want to test it, click Test and enter an email on which you want to receive the announcement email you just made.
After you have tested, you can easily nudge your partners by publishing an announcement into their portal and in addition sending them an email and/or slack notification. Introw will notify all relevant contacts of the selected partners via email and automatically display the announcement in the announcements section within their partner room.
Partner's announcement view
When you create an announcement, it can be displayed in the partner room by including the announcement section in the experience builder.
You can choose the layout of the announcement section being:
List view
Card view
Posts
And you can limit the amount of announcements to show at first sight when partner visit the portall while they still have the option to click view more to see all your previous announcement.
Example of a card layout
Example of a list layout
Example of a posts layout
If multiple announcements are created, they will be displayed with the most recent appearing on top the list or as the first one in the cards and posts view.
Bonus: enabling the 'Show pop-up' option ensures your partners see an in-app notification as soon as they visit their room.pp popup.
An In-app popup will allow you to create more engagement among your partners when they visit their partner portal.
Remove announcements
To remove old announcements from the section in your partner rooms, you have two options: delete them permanently or unpublish them without losing the content and engagement data. Deleting an announcement removes it entirely from your account, while unpublishing keeps it in your overview in case you want to edit the content and republish it later.
Track engagement of your announcements
Introw automatically tracks partner engagement to help you understand how actively your partners are interacting with your announcements. So you’ll get a clear picture of how engaged each partner is—making it easier to identify if your content is relevant or you need to re-engage some partners.
