Manage your partner program by just talking to Claude
We launched our Claude MCP connector, allowing you to connect Claude directly to Introw and manage your partner program through natural conversation. This is a huge change in how partner program managers and their teams interact with their PRM — no more navigating menus or making manual updates. Just tell Claude what needs to happen, and it handles the rest.
Learn more about setting up the Claude MCP connector in Introw.
What you can do
Register and update deals — Ask Claude to register a new deal, update a deal stage, or add notes to an opportunity, and it will reflect instantly in Introw.
Assign follow-ups and tasks — Delegate next steps to partners or team members directly through conversation, without logging into the portal.
Log partner activity — Track meetings, calls, and touchpoints by simply describing what happened. Claude captures and syncs it back to Introw automatically.
Query your partner data — Ask questions like "Which partners haven't registered a deal in the last 30 days?" and get instant answers drawn from your live Introw data.
See exactly how your partner program is performing
Introw sits directly on top of your CRM and adds a partner engagement layer through the portal. Advanced Reporting & Dashboards brings both sides together for the first time — your live CRM pipeline data combined with how partners actually engage in the portal — in one unified view, with no syncing, exporting, or manual reconciliation required.
What's included
Unified dashboards — A single view that combines CRM data (deals, pipeline, contacts) with Introw engagement data (portal activity, training completion, deal collaboration). Everything is live and always up to date.
Customisable reports — Build reports filtered by any CRM attribute — partner tier, region, partner type, industry — enriched with the engagement layer only Introw can provide. Save your most-used views for quick access.
Performance trends — Track partner activity and deal progression over time to identify patterns, spot disengaged partners early, and recognise your top performers before your next business review.
Additional improvements
SCORM support in Courses
Upload SCORM files directly into Introw's course module and put your existing e-learning content to work immediately — no rebuilding required. Once uploaded, SCORM courses behave like any other Introw course: assignable via CRM filters, with deadlines, completion tracking, and reporting included. Learn more
Goals on certificates
Certificates can now include a goal, giving partners a clear target tied to their achievement — whether that's a revenue milestone, a number of deals, or a training objective. Particularly useful for tiered programs where partners need to know exactly what's required to progress. Learn more
More layout & branding options in the Experience Builder
New layout and branding controls give you greater flexibility to make the partner portal feel like a natural extension of your brand — from page structure and typography to colour schemes and component styling. Learn more